UAE Food Bank and Dubai Cares benefit from Choithrams' annual campaign
Ramadan is a time for reflection and solidarity and Choithrams.com is pleased to present its “Full of Goodness” promise to bring these values to life.
Running until April 13, 2023, shoppers have the chance to purchase ready-to-eat meals for Dhs10, as well as boxes of essential items for Dhs20, which will then be donated to the UAE Food Bank.
Additionally, a percentage of the proceeds will also be given local charity Dubai Cares, which will, in turn, ensure school meals are provided to hundreds of children in vulnerable communities across the region.
"Encouraged by the outstanding support of our generous customers, partners, stakeholders and staff, we are bringing back the “Double Blessings” Ramadan campaign," said L.T. Pagarani, Chairman of Choithrams Group. "We hope to spread goodness this holy month, not just among the vulnerable communities in the UAE, but overseas as well.”
The campaign has been covered extensively by more than 45 mainstream media outlets in Arabic, English and other languages, and the Choithrams team is aiming for this year to be the most successful campaign yet.